From inception through execution, from plotting to publishing, from the comic page to the silver screen, the road to success is long and paved with many road markers, sites to see, and, unfortunately, obstacles. Comic Book Law School is designed to help you navigate the best possible route and provide help in deciphering the map legend. Noted IP attorney Michael Lovitz, author of The Trademark and Copyright Book comic book, presents the first of three fun, interactive, and informative programs, which this year will progressively study the case of fictional client Fitzgerald Scott, a fledgling comic book writer, and explore the many stages involved in the creation, development, protection, and commercialization of his newest comic book creation, The Strange Situation of Benjamin "Button" Cabeza. This first installment focuses on "The Basics," in an effort to provide the necessary foundation needed for understanding the different intellectual property rights available to creators and business owners; and will include insights on how to protect those rights, focusing on how best to safeguard ideas, creative works, characters, brands and names, from conception through publication. Attendees are invited to participate in an interactive discussion about rights provided under U.S. copyright and trademark laws, including a discussion on the protections these laws provide, the benefits of federal registrations, tips on working with collaborators, and issues of joint authorship and work-made-for-hire. Along the way, there will be plenty to learn about the protections available, as well as the numerous potential pitfalls, under the U.S. trademark and copyright systems. [Please note that Comic Book Law School seminars are designed to provide relevant information and insights to practicing attorneys, as well as practical tips to creators and other professionals who may wish to attend. (This program is approved for 1.5 credits of California MCLE).]